My personal Virtual Trade Show Experience

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Published on: April 6, 2006

This post is a bit business related. It has to with my Internet Marketing activities. Anyhow, the reason is a different one.

I like to describe my experiences and the look and feel with my first Virtual Trade Show / Expo I ever attended. It’s the eComXpo The Virtual Tradeshow for eCommerce Marketers happening completely virtual in cyberspace since April 4th until today April 6th.

If you get a chance, check it out yourself. Admission is free for visitors.

What amazed me what the general presentation when you are in the Virtual Exhibit Halls which give you the actual feeling of a busy and crowded Exhibit Hall in the real world, such as Affiliate Summit. The Noise, the look. You have virtual Booth’s of Exhibitors you can visit. Chat with people at the booth or other attendees that are “walking around” on the Exhibit Floor. You can collect Documents and add them to your virtual Briefcase, exchange Virtual Business Cards, the whole deal you would get from a real world expo, but without the need to travel, booking flights and hotel rooms and the other costly expenses you get automatically when it is a show at a physical location which requires to attend physically.

In this case can you enter the Expo without wearing a uncomfortable suit. A pajama will do just fine. you also don’t have to walk and spent the time to find the booths of presenters or people you know who are just a visitor as you are. It’s tough to find them at a real world Expo. Here you simply Browse or search the list of attendees and exhibitors and voila. You can even add them to your “buddy” list and see if they are currently online or not and “where” they are at the moment.

There are different “Halls” for the different Industries and Shows within the Show plus an Educational Center with real-time presentations, streamed conveniently to your home with Q and A afterwards, giving you the ability to ask the Speaker questions. If you pay for the access to the “eComXpo University” you can access all past presentations (which are recorded) whenever you saw them already or the ones you missed, even presentations from the previous years. I paid the less than $50 dollars for that feature which is really a bargain.

The Technology used for the Virtual Expo is a mix of DHTML, Flash and Web 2.0 Technology. Really awesome. I hope that this kind of technology will be used for a lot more Expos in the Future and not just Internet Marketing.

Btw. If you have a Website or Blog, private, club or business, you should check it out. You are missing out on important stuff, if you don’t. You can monetize even your personal sites. That will probably not male you rich, but pays maybe the cost of the site. You should not do intrusive advertising and plaster your site with banners etc.Never forget why you created your site in the first place. Certainly not to be a virtual bilboard. Have a look at my blog here for example. It has various Ad’s using Google Adsense, Chitika and I used the same for my Roy/SAC Text Artist Homepage.

Carsten a.k.a. Roy/SAC

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